Pricing Decisions in Global Marketing Lecture Whether dealing with a single home-country market or multiple country markets, marketing managers must develop pricing objectives as well as strategies for achieving those objectives. Remember: Price is an independent variable; as a marketing tactic, managers can raise, lower, or maintain prices as part of the overall marketing strategy. However, a number of pricing issues are unique to global marketing. The pricing strategy for a particular product may vary from country to country; a product may be positioned as a low-priced, mass-market product in some countries and a premium-priced, niche product in others From the above it is clear that Pricing Decisions in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Pricing Decisions in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Pricing Decisions in Global Marketing Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Review the basic product concepts that underlie a successful global marketing product strategy. 2 Identify the different pricing strategies and objectives that influence decisions about pricing products in global markets. 3 Summarize the various Incoterms that affect the final price of a product. 4 List some of the environmental influences that impact prices. 5 Apply the ethnocentric/polycentric/geocentric framework to decisions regarding price. 6 Explain some of the tactics global companies can use to combat the problem of gray market goods. 7 Assess the impact of dumping on prices in global markets. 8 Compare and contrast the different types of price fixing. 9 Explain the concept of transfer pricing. 10 Define countertrade and explain the various forms it can take. By purchasing this teaching resource, you will get: 1 Pricing Decisions in Global Marketing Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Pricing Decisions in Global Marketing with 105 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Global Marketing Channels and Physical Distribution Lecture Marketing channels exist to create utility for customers. The major categories of channel utility are place utility (the availability of a product or service in a location that is convenient to a potential customer), time utility (the availability of a product or service when desired by a customer), form utility (the availability of the product processed, prepared, in proper condition, and/or ready to use), and information utility (the availability of answers to questions and general communication about useful product features and benefits). Because these utilities can be a basic source of competitive advantage and comprise an important element of a firm’s overall value proposition, choosing a channel strategy is one of the key policy decisions management must make. For example, the Coca-Cola Company’s global marketing leadership position is based in part on its ability to put Coke “within an arm’s reach of desire”; in other words, to create place utility. From the above it is clear that Global Marketing Channels and Physical Distribution Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Global Marketing Channels and Physical Distribution teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Global Marketing Channels and Physical Distribution Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Identify and compare the basic structure options for consumer channels and industrial channels. 2 List the guidelines companies should follow when establishing channels and working with intermediaries in global markets. 3 Describe the different categories of retail operations that are found in various parts of the world. 4 Compare and contrast the six major international transportation modes and explain how they vary in terms of reliability, accessibility, and other performance metrics. By purchasing this teaching resource, you will get: 1 Global Marketing Channels and Physical Distribution Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Global Marketing Channels and Physical Distribution with 105 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Global Marketing Communication Decision Lecture Global Marketing Communication Decision Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Global Marketing Communication Decision teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Global Marketing Communication Decision. LEARNING OBJECTIVES OF THE LECTURE: 1 Define global advertising and identify the top-ranked companies in terms of worldwide ad spending. 2 Explain the structure of the advertising industry, and describe the difference between agency holding companies and individual agency brands. 3 Identify key ad agency personnel and describe their respective roles in creating global advertising. 4 Explain how media availability varies around the world. 5 Compare and contrast publicity and public relations and identify global companies that have recently been impacted by negative publicity. 6 Define sales promotion and identify the most important promotion tactics and tools used by global marketers. 7 List the steps in the strategic/consultative personal selling model. 8 Explain the contingency factors that must be considered when making decisions about sales force nationality. 9 Explain direct marketing’s advantages and identify the most common types of direct marketing channels. 10 Describe how global marketers integrate support media, sponsorships, and product placement into the overall promotion mix. By purchasing this teaching resource, you will get: 2 Global Marketing Communication Decision Lecture PowerPoint Presentation (Part 1 and 2) 2 Teaching Gide for the Lecture/Seminar 2 Test bank for Global Marketing Communication Decision with 219 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for International Marketing by pressing this link!

Global Marketing and the Digital Revolution Lecture Global Marketing and the Digital Revolution Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Global Marketing and the Digital Revolution. Global Marketing and the Digital Revolution teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Global Marketing and the Digital Revolution. LEARNING OBJECTIVES OF THE LECTURE: 1 List the major innovations and trends that contributed to the digital revolution. 2 Define “convergence” and give an example. 3 Define value network and explain the differences between sustaining technologies and disruptive technologies. 4 Identify current trends in global e-commerce and explain how global companies are expanding their presence on the Web. 5 Explain the key issues facing a company when designing and implementing a Web site. 6 Identify the most important new products and services that have been introduced in the past decade. By purchasing this teaching resource, you will get: 1 Global Marketing and the Digital Revolution Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Global Marketing and the Digital Revolution with 96 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for International Marketing by pressing this link.

Communication Lecture (Organizational Behavior) Communication Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Communication. Communication resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Communication. LEARNING OBJECTIVES OF THE LECTURE: Describe the functions and process of communication. Contrast downward, upward, and lateral communication through small-group networks and the grapevine. Contrast oral, written, and nonverbal communication. Describe how channel richness underlies the choice of communication channel. Differentiate between automatic and controlled processing of persuasive messages. Identify common barriers to effective communication. Discuss how to overcome the potential problems of cross-cultural communication. By purchasing this teaching resource, you will get: 1 Communication Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Communication with 110 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Leadership Lecture (Organizational Behavior) Leadership Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Leadership. Leadership resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Leadership. LEARNING OBJECTIVES OF THE LECTURE: Summarize the conclusions of trait theories of leadership. Identify the central tenets and main limitations of behavioral theories. Contrast contingency theories of leadership. Describe the contemporary theories of leadership and their relationship to foundational theories. Discuss the roles of leaders in creating ethical organizations. Describe how leaders can have a positive impact on their organizations through building trust and mentoring. Identify the challenges to our understanding of leadership. By purchasing this teaching resource, you will get: 1 Leadership Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Leadership with 110 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Organizational Behavior teaching resources please press this link!

Power and Politics Lecture (Organizational Behavior) Power and Politics Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Power and Politics. Power and Politics resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Power and Politics. LEARNING OBJECTIVES OF THE LECTURE: Contrast leadership and power. Explain the three bases of formal power and the two bases of personal power. Explain the role of dependence in power relationships. Identify power or influence tactics and their contingencies. Identify the causes and consequences of abuse of power. Describe how politics work in organizations. Identify the causes, consequences, and ethics of political behavior. By purchasing this teaching resource, you will get: 1 Power and Politics Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Power and Politics with 110 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Organizational Behavior teaching resources please press this link!

Understanding Work Teams Lecture (Organizational Behavior) Understanding Work Teams Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Understanding Work Teams. Understanding Work Teams resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Understanding Work Teams. LEARNING OBJECTIVES OF THE LECTURE: Analyze the continued popularity of teams in organizations. Contrast groups and teams. Contrast the five types of team arrangements. Identify the characteristics of effective teams. Explain how organizations can create team players. Decide when to use individuals instead of teams. By purchasing this teaching resource, you will get: 1 Understanding Work Teams Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Understanding Work Teams with 105 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more teaching resources for Organizational Behavior please press this link!

What Is Organizational Behavior Lecture (Organizational Behavior) What Is Organizational Behavior Lecture an introductory lecture for Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Organizational Behavior. Organizational Behavior Responsibility teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Introduction to Organizational Behavior. LEARNING OBJECTIVES OF THE LECTURE: 1 Demonstrate the importance of interpersonal skills in the workplace. 2 Define organizational behavior (OB). 3 Show the value to OB of systematic study. 4 Identify the major behavioral science disciplines that contribute to OB. 5 Demonstrate why few absolutes apply to OB. 6 Identify managers’ challenges and opportunities in applying OB concepts. 7 Compare the three levels of analysis in this text’s OB model. 8 Describe the key employability skills gained from studying OB applicable to other majors or future careers. By purchasing this teaching resource, you will get: 1 What Is Organizational Behavior Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for What Is Organizational Behavior with 115 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Diversity in Organizations Lecture (Organizational Behavior) Diversity in Organizations Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Diversity in Organizations. Diversity in Organizations teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Diversity in Organizations. LEARNING OBJECTIVES OF THE LECTURE: Describe the two major forms of workplace diversity. Demonstrate how workplace discrimination undermines organizational effectiveness. Describe how the key biographical characteristics are relevant to Organizational Behavior (OB). Explain how other differentiating characteristics factor into OB. Demonstrate the relevance of intellectual and physical abilities to OB. Describe how organizations manage diversity effectively. By purchasing this teaching resource, you will get: 1 Diversity in Organizations Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Diversity in Organizations with 110 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. More teaching resources for Organizational Behavior you may find by pressing this link!

Attitudes and Job Satisfaction Lecture (Organizational Behavior) Attitudes and Job Satisfaction Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Attitudes and Job Satisfaction. Attitudes and Job Satisfaction teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Attitudes and Job Satisfaction. LEARNING OBJECTIVES OF THE LECTURE: 1 Contrast the three components of an attitude. 2 Summarize the relationship between attitudes and behavior. 3 Compare the major job attitudes. 4 Define job satisfaction. 5 Summarize the main causes of job satisfaction. 6 Identify three outcomes of job satisfaction. 7 Identify four employee responses to dissatisfaction. By purchasing this teaching resource, you will get: 1 Attitudes and Job Satisfaction Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Attitudes and Job Satisfaction with 120 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more teaching resources for Organizational Behavior please press this link!

Emotions and Moods Lecture (Organizational Behavior) Emotions and Moods Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Emotions and Moods. Emotions and Moods teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Emotions and Moods. LEARNING OBJECTIVES OF THE LECTURE: 1 Differentiate between emotions and moods. 2 Identify the sources of emotions and moods. 3 Show the impact emotional labor has on employees. 4 Describe affective events theory. 5 Describe emotional intelligence. 6 Identify strategies for emotion regulation. 7 Apply concepts about emotions and moods to specific OB issues. By purchasing this teaching resource, you will get: 1 Emotions and Moods Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Emotions and Moods with 120 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Organizational Culture Lecture (Organizational Behavior) Organizational Culture Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Organizational Culture. Organizational Culture resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Organizational Culture. LEARNING OBJECTIVES OF THE LECTURE: Describe the common characteristics of organizational culture. Compare the functional and dysfunctional effects of organizational culture on people and the organization. Identify the factors that create and sustain an organization’s culture. Show how culture is transmitted to employees. Describe the similarities and differences in creating an ethical culture, a positive culture, and a spiritual culture. Show how national culture can affect the way organizational culture is transported to another country. By purchasing this teaching resource, you will get: 1 Organizational Culture Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Organizational Culture with 117 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Organizational Behavior teaching resources please press this link!

Human Resource Policies and Practices Lecture (Organizational Behavior) Human Resource Policies and Practices Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Human Resource Policies and Practices. Human Resource Policies and Practices resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Human Resource Policies and Practices. LEARNING OBJECTIVES OF THE LECTURE: Describe the value of recruitment methods. Specify initial selection methods. Identify the most useful substantive selection methods. Compare the main types of training. List the methods of performance evaluation. Describe the leadership role of HR in organizations. By purchasing this teaching resource, you will get: 1 Human Resource Policies and Practices Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Human Resource Policies and Practices with 110 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Organizational Behavior teaching resources please press this link!

Foundations of Organization Structure Lecture (Organizational Behavior) Foundations of Organization Structure Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Foundations of Organization Structure. Foundations of Organization Structure resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Foundations of Organization Structure. LEARNING OBJECTIVES OF THE LECTURE: Identify seven elements of an organization’s structure. Identify the characteristics of the functional structure, the bureaucracy, and the matrix structure. Identify the characteristics of the virtual structure, the team structure, and the circular structure. Describe the effects of downsizing on organizational structures and employees. Contrast the reasons for using mechanistic versus organic structural models. Analyze the behavioral implications of different organizational designs. By purchasing this teaching resource, you will get: 1 Foundations of Organization Structure Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Foundations of Organization Structure with 106 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Orbanizational Behavior teaching resources please press this link!

Motivation Concepts Lecture (Organizational Behavior) Motivation Concepts Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Motivation Concepts. Motivation Concepts resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Motivation Concepts. LEARNING OBJECTIVES OF THE LECTURE: Describe the three key elements of motivation. Compare the early theories of motivation. Contrast the elements of self-determination theory and goal-setting theory. Understand the differences among self-efficacy theory, reinforcement theory, and expectancy theory. Describe the forms of organizational justice, including distributive justice, procedural justice, informational justice, and interactional justice. Identify the implications of employee job engagement for managers. Describe how the contemporary theories of motivation complement one another. By purchasing this teaching resource, you will get: 1 Motivation Concepts Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Motivation Concepts with 106 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more teaching resources on organizational behavior please press this link!

Perception and Individual Decision Making Lecture (Organizational Behavior) Perception and Individual Decision Making Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Perception and Individual Decision Making. Perception and Individual Decision Making teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Perception and Individual Decision Making. LEARNING OBJECTIVES OF THE LECTURE: Explain the factors that influence perception. Describe attribution theory. Explain the link between perception and decision making. Contrast the rational model of decision making with bounded rationality and intuition. Explain how individual differences and organizational constraints affect decision making. Contrast the three ethical decision criteria. Describe the three-stage model of creativity. By purchasing this teaching resource, you will get: 1 Perception and Individual Decision Making Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Perception and Individual Decision Making with 116 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Foundations of Group Behavior Lecture (Organizational Behavior) Foundations of Group Behavior Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Foundations of Group Behavior. Foundations of Group Behavior resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Foundations of Group Behavior. LEARNING OBJECTIVES OF THE LECTURE: Distinguish between the different types of groups. Describe the punctuated-equilibrium model of group development. Show how role requirements change in different situations. Demonstrate how norms exert influence on an individual’s behavior. Show how status and size differences affect group performance. Describe how issues of cohesiveness and diversity can be integrated for group effectiveness. Contrast the strengths and weaknesses of group decision making. By purchasing this teaching resource, you will get: 1 Foundations of Group Behavior Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Foundations of Group Behavior with 106 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more teaching resources on Organizational Behavior please press this link!

Motivation From Concepts to Applications Lecture (Organizational Behavior) Motivation From Concepts to Applications Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Motivation From Concepts to Applications. Motivation From Concepts to Applications resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Motivation From Concepts to Applications. LEARNING OBJECTIVES OF THE LECTURE: Describe how the job characteristics model motivates by changing the work environment. Compare the main ways jobs can be redesigned. Explain how specific alternative work arrangements can motivate employees. Describe how employee involvement measures can motivate employees. Demonstrate how the different types of variable-pay programs can increase employee motivation. Show how flexible benefits turn benefits into motivators. Identify the motivational benefits of intrinsic rewards. By purchasing this teaching resource, you will get: 1 Motivation From Concepts to Applications Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Motivation From Concepts to Applications with 106 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more teaching resources on Organizational Behavior please press this link!

Organizational Change and Stress Management Lecture (Organizational Behavior) Organizational Change and Stress Management Lecture is a lecture which is covered during Organizational Behavior module. With the help of this teaching resources you will be able to explain your students what is it Organizational Change and Stress Management. Organizational Change and Stress Management will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Organizational Change and Stress Management. LEARNING OBJECTIVES OF THE LECTURE: Contrast the forces for change and planned change. Describe ways to overcome resistance to change. Compare the four main approaches to managing organizational change. Demonstrate three ways of creating a culture for change. Identify the potential environmental, organizational, and personal sources of stress at work and the role of individual and cultural differences. Identify the physiological, psychological, and behavioral symptoms of stress at work. Describe individual and organizational approaches to managing stress at work. By purchasing this teaching resource, you will get: 1 Organizational Change and Stress Management Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Organizational Change and Stress Management with 114 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. For more Organizational Behavior teaching resources please press this link!